All Posts By

Randy Wilson

Apr 04

4 Tips To Craft the Most Intriguing Email Subject Lines

The subject line of an email is almost more important to craft than the email itself.  It's fact - 33% of email recipients open emails based on the subject line alone.  The subject line is what tells the recipient that the email is worth opening or not.  You will want to craft a few subject lines and test them out to see which ones gives you the best open rate.

Either way, there are many ways to..

Feb 22

5 Steps To Nailing a Sales Call

The truth is most saleseople talk way too much!And when salespeople are too busy talking, they stop listening and deliver way too few customers as a result.But that doesn't have to be the case; here are 5 tips to nail a sales call.


1- Have a Goal To Add Value!

Approach the sales call like a real conversation. Calling is not just a numbers game- quality has to matter.Take a deep breath..

Feb 05

Simple Steps to Warming Up a Cold Call

Nobody likes receiving a cold call and honestly, no salesperson likes making the cold call either.  There is no upside to a cold call from any angle you look at it.  So let’s make this first step simple - Stop cold calling.

So what do you do instead?  You got it - Warm calls.  Take the age-old, ineffective cold call, warm it up a bit, and track the responses you begin to receive.  Here are a..

Jan 19

Using LinkedIn to Generate Genuine Leads

LinkedIn is now 300+ million strong, and the world’s leading professional network. It’s a place where the business community can connect, find new opportunities, showcase their careers, maintain professional relationship and it’s an ideal place to turn professional relationships into opportunities.  More importantly, it’s a place where millions of leading business people are not only within..